MERRELL STRATEGY is a crisis management and litigation strategy consultancy that deploys rapid, decisive solutions for corporations, law firms, celebrities, and brands facing reputational warfare. We expose hidden threats, dismantle hostile campaigns, and secure leverage for our clients in court, in the press, and in the marketplace.

We control the controversies, create the narrative, convince the court, engage the audience, and ultimately tell our client’s story.

5minute crisis - crisis management in the headlines - mini-podcast

CANCEL CULTURE

WHO’S BEHIND IT - HOW IT’S BEING WEAPONIZED &

WHAT TO DO WHEN IT FOCUSES ON YOU

new podcast episode every weekday 

ask alex - crisis communications - public relations - litigation strategy - industry news

merrell strategy news desk

follow Merrell Strategy's story on instagram

View fullsize Why aren’t social media and internet providers responsible for the content people post on their platforms❔ This is one of the most common questions we get from our clients who have suffered #onlineabuse. Social media and internet providers in
View fullsize She’s not wrong. But there’s no crisis your reputation can’t handle (especially with us in your corner.)
View fullsize Everyone has a story. And we are here to help you tell it. At MStrat we provide bespoke litigation strategy, crisis communications guidance, and hand-to-hand media relations support to clients ranging from civilians involved in high-profile inciden
View fullsize The first 48 hours after incidents like the attempted assassination of Donald Trump tend to attract the attention of conspiracy theorists, political opportunists, and others seeking to use the tragedy for their own agenda as well as the mentally unst
View fullsize All of us at #MStrat wish you and yours a festive Independence Day weekend! 🇺🇸
View fullsize Crises are inevitable. There was a time when a PR specialist would tell their client to ignore a crisis. “Today’s headline is tomorrow’s bird cage liner” was a popular saying that essentially means, ignore the crisis and wit
View fullsize For the past thirteen years, our team of “fixers” has provided strategic and transitional communications services to families, celebrities, civilians, and brands. For each client we craft a bespoke strategy to help them control the cont
View fullsize For the second year in a row, Merrell Strategy purges social media. #MStrat head, @alexandreamerrell explains - Purging social media helps us to better curate content and engage with people. There is something very freeing in erasing each year and st
View fullsize Merrell Strategy Christmas - New Years Office Announcement: The office will be closed from Dec 25 through Jan 5 Staff will be working remotely Dec 27-29 and Jan 3-5 #merrychristmas #happynewyear #2024
View fullsize 2023 has been an amazing, expansive and transformative year for Merrell Strategy. Find out how we have evolved and what that has meant for clients this past year and what that means for clients looking into 2024 and beyond. Link in bio #insight #2023